Real Estate
Lead management for selling property to foreigners.
Real estate in Turkey relies largely on foreign buyers. With Russian, German and English campaigns we capture qualified buyers and turn every lead into a sale through fast replies and consistent follow-up.
Добрый вечер, интересует квартира 2+1 рядом с морем, бюджет до 150 тысяч евро.
Здравствуйте! Подобрал 5 вариантов 2+1 у моря в вашем бюджете, отправляю фото и планировки. Удобно созвониться завтра, чтобы обсудить просмотр?
Property decisions are never one click. A buyer researches for months, settles on a district, a price range and a project in their head, and only then makes contact. So in real estate, digital is not about posting listings; it is about catching the right buyer at the right moment and keeping them. Portals are one part of that flow, and on their own they leave you on the same list, in the same price comparison, as everyone else.
The journey usually starts with a search: area, number of rooms, budget. Then the buyer studies your project page, where photo quality, floor plans, location and the trust you convey decide the outcome. One step remains: writing on WhatsApp. And here the winner is not the office with the best listing, but the one that replies first. Answering a midnight message the next morning means handing that buyer to someone else.
At Kipman Digital the team that runs your ads is the team that writes your software. Your portfolio site, your campaigns and your Reply10 WhatsApp assistant are one system, not disconnected parts. The assistant answers within seconds, asks the qualifying questions (area, budget, purpose: living, investment, citizenship), books the appointment and hands over to your agent. Pricing, legal assessment and every commitment stay with you.
How the funnel works
Qualified buyer demand through multilingual ads
Project and portfolio landing pages
Instant WhatsApp reply and lead logging
Consistent follow-up and meeting scheduling
What you gain
- Reach foreign buyers in the right language
- Qualified (purchase-ready) leads
- A tracked lead flow that doesn't slip away
- Meetings delivered ready to your sales team
Other industries
Who is it for?
Why Kipman Digital?
Ads and software from one team
Your portfolio site, landing pages and WhatsApp assistant are built at the same desk as your campaigns. Site and campaign fit each other, and nobody waits on another vendor.
A filter for qualified leads
Not every message is a customer. We qualify on area, budget and purpose up front, so your agent talks to someone ready for a viewing instead of losing the day.
A reply in ten seconds
The Reply10 assistant answers within seconds, including evenings, weekends and holidays. The office that replies first gets the appointment, and that office becomes you.
Measurable cost per lead
We report which campaign, which district and which listing type actually produce conversations. Budget follows the data, not a hunch.
First 30 days
- Day 1WhatsApp bot live on your number, answering in the customer's language.
- Day 3Campaigns and landing page live.
- Day 7First calls start landing in the calendar.
- Day 30One-page report: budget, conversations, bookings, cost.
The package we suggest for this industry
Growth
35.000 ₺/mo
- Google + Meta managed together
- Social media + design
- Landing page maintenance
Ad budget not included. We finalise it together in the first call.
What to expect
- A lead flow that belongs to you, not to a portal
- Prospects filtered by district and budget, ready to talk
- More messages turned into appointments thanks to fast replies
- A site that presents your portfolio and projects with credibility
- Transparent reporting that shows which campaign brings customers
Frequently asked questions
Does this replace listing portals?
No, it builds your own channel alongside them. On a portal you sit in the same list and the same price comparison as your competitors; a buyer who arrives through your own ads and site talks directly to you. Run together, your dependence on portals drops.
We sell to foreign buyers. Do you handle other languages?
Yes. For offices that want it we set up ads, site and WhatsApp flow in Russian, German and English so the buyer is greeted in their own language. If you sell only locally we skip it entirely; the system works the same way in a single language.
What if the leads are low quality?
First we tighten the filter: qualifying questions, budget range and negative targeting. Then we look at which campaign and which keyword produced the weak messages and move the budget away. This is ongoing tuning, not a one-off setup.
Can we keep our current website?
If it is fast and works properly on mobile, yes, we point the ads at it. If it is slow or not built for conversion we talk about that first, because connecting a good campaign to a bad page wastes the budget.
Does the WhatsApp assistant quote prices or give legal advice?
No. It greets the person, captures the need and the appointment request, and notifies you. Price, negotiation, title deed and legal matters all go to your consultant; the system never makes commitments on your behalf.
How long does setup take?
The site and WhatsApp flow usually take a few weeks; ads go live as soon as the setup is finished. The first data arrives in the first month, and the tuning follows that data.
Ready to grow?
In a free strategy call we listen to your business and map out a tailored, end-to-end growth plan together.